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Entity SEO Explained: How Search Engines Understand Your Business Identity
Search is no longer just about matching keywords to queries. It's increasingly about understanding the businesses, people, products, services, and ideas behind those words. Entity SEO helps search engines connect those signals, build context, and understand who you are, what you do, and why your business should be trusted.
Mary Makite
1 day ago9 min read


Compassionate Leadership vs Performative Empathy: What Employees Remember
Your employees can tell when empathy is performative. A leader can say “take the time you need,” but what happens to the workload, deadlines, privacy, and expectations tells employees whether that support is real.
Mary Makite
Aug 268 min read


Scaling Too Soon? What Can Break Before Your Business Is Ready
Business growth can expose weaknesses that were easy to ignore when the business was smaller. Before you scale, discover the systems, processes, and capacity that need strengthening first.
Mary Makite
Aug 268 min read


You May Not Realise You're Grieving: Signs of Unresolved Grief
Grief does not always look like sadness. Sometimes it looks like anger, emotional numbness, overworking, control, distance, fear of attachment, or guilt around feeling happy. This is a reflection on the quieter ways unresolved grief can shape how we live, love, and see ourselves.
Mary Makite
Aug 258 min read


My Parents’ Journey: Love, Sacrifice, Loss, and What Remains
My parents built a life shaped by love, sacrifice, perseverance, and family. After losing them both, I began to understand my mother’s struggles, the life they built together, and what it means to honour their legacy while leaving justice to God.
Mary Makite
Aug 116 min read


How to Perform an SEO Audit for a Small Business Website
Not sure why your small business website isn't getting the visibility it deserves? Learn how to audit your website’s technical SEO, content, indexing, performance, and search visibility, then prioritize the fixes that matter most.
Mary Makite
Aug 105 min read


The Silent Weight of Suppressing Grief
Many people carry grief in silence, telling the world they're "fine" while quietly navigating loss beneath the surface. This article explores why we suppress grief, how it can show up in everyday life, and why giving ourselves permission to acknowledge our emotions is an important step toward healing.
Mary Makite
Aug 45 min read


AI Won't Replace Strategy. It Will Expose the Lack of It.
AI is transforming how organisations work, but technology alone cannot create strategic direction. Businesses with clear goals, strong systems, and intentional leadership will use AI to accelerate growth. Those without these foundations risk scaling confusion instead of creating value. Discover why AI doesn't replace strategy; it reveals whether one exists.
Mary Makite
Jul 276 min read


Life After Loss: Embracing Fragility, Faith, and Hope
Losing the people we love changes more than our hearts. It changes how we see life, fear, faith, and the future. This personal reflection explores grief's quiet fears, the vulnerability that follows loss, and the hope found in God's constant presence.
Mary Makite
Jul 256 min read


Reclaiming My Identity Through Grief and the Last Spoon of Self-Care
Losing both of my parents transformed my understanding of grief, identity, and healing. This is the story of learning to protect my last spoon while rebuilding a life with purpose and hope.
Mary Makite
Jul 227 min read


The Hidden Cost of Chasing Marketing Trends
Every new marketing trend promises better results, but constantly changing direction can slow your growth. Discover why strategy, consistency, and long-term thinking outperform reactive marketing and help build a stronger, more sustainable business.
Mary Makite
Jul 214 min read


Building a Grief-Inclusive Workplace: Why Culture Matters Most
Every workplace has a grief culture. The question is whether it's one that supports grieving employees or one that teaches them to suffer in silence. Discover how leadership, communication, and workplace culture shape the experience of grief and how organisations can build more compassionate, grief-inclusive workplaces.
Mary Makite
Jul 204 min read


How Much Does SEO Cost? A Complete SEO Pricing Guide for 2026
Understanding SEO pricing helps you make smarter marketing decisions. Explore what influences SEO costs, compare common pricing models, and learn how to invest in a strategy that delivers lasting results.
Mary Makite
Jul 166 min read


Understanding Grief Beyond Death: The Many Forms of Loss
Grief doesn't only follow death. Discover the many forms of grief, why some losses go unrecognized, and how greater grief literacy can help us better understand, support, and heal through life's many transitions.
Mary Makite
Jul 156 min read


The Different Ways We Remember Those We've Lost
There is no right way to remember someone you've lost. This personal reflection explores grief, continuing bonds, and the many ways love continues beyond loss.
Mary Makite
Jul 134 min read


How to Measure AI Search Visibility: Metrics That Matter Most
AI search visibility is changing how businesses measure online success. Discover the key metrics, tools, and strategies you need to track discoverability, authority, and business impact across AI-powered search platforms.
Mary Makite
Jul 136 min read


Grief and Everyday Life: When the World Doesn't Pause
After someone you love dies, there are moments when you wish the world would pause. Not forever, just long enough to catch your breath, make sense of what has happened, or simply exist without another demand being placed on you. But it doesn't stop. As I explore in Beyond "I'm Sorry": Understanding the Complexity of Grief, grief is far more than sadness. It quietly reshapes every part of life. Instead, your alarm goes off. Your phone buzzes. The bills arrive. Someone asks wha
Mary Makite
Jul 64 min read


The Spoon Theory: Understanding Grief at Work
The Spoon Theory offers a powerful way to understand the invisible emotional, cognitive, and physical energy grief consumes. Discover how it can help leaders, colleagues, and grieving employees better navigate grief at work.
Mary Makite
Jul 34 min read


The Lessons Loss Teaches About Living
Loss changes more than what we grieve. Discover the lessons loss teaches about living, finding purpose after loss, and embracing a more intentional, meaningful life.
Mary Makite
Jul 25 min read


How AI Search Decides Which Websites to Mention
AI search is transforming how people discover information online. Learn how AI-powered search engines decide which websites to mention, why some are overlooked, and what you can do to improve your AI search visibility.
Mary Makite
Jul 15 min read
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